Trivandrum is buzzing with a new wave of digital innovation. On August 20, 2025, the Hilton Garden Inn became the stage for a first-of-its-kind event, the WhatsApp Catalog Automation Workshop in Trivandrum. Hosted by Picky Assist, this workshop marked the unveiling of India’s first standalone WhatsApp Catalog Automation Software, a solution set to transform the way small and medium businesses sell, automate, and scale.
This WhatsApp Catalog Automation Workshop in Trivandrum was not just another tech event held in Kerala. Over 200 entrepreneurs, business owners from Kerala, and innovators heard directly from WhatsApp India officials. Sai Gadkari shared valuable insights on how businesses can scale and grow in a completely new way using WhatsApp to explore the strong potential of commerce without the need for websites or apps.
Why was this Workshop a Turning Point for Businesses in Kerala?
We all know WhatsApp has become the go-to platform for customers more than 80% prefer it over calls or emails. Picky Assist tapped into this behavior and showed how businesses can turn WhatsApp into a complete digital storefront. Instead of juggling multiple tools or losing customers to slow checkouts. The WhatsApp Catalog Automation Workshop in Trivandrum gave business owners a 3-hour blueprint on how to:
- Engage customers instantly where they already are.
- Reduce abandoned carts with a simpler buying journey.
- Sell without a website or app, right inside WhatsApp.
- Automate everything, from product inquiries to payments, using AI.
Picky Assist’s Catalog vs. WhatsApp’s Regular Catalog
Sure, WhatsApp already has a catalog feature. But what Picky Assist showcased at the WhatsApp Catalog Automation Workshop in Trivandrum was a different league altogether. With its standalone automation platform, businesses can do things that WhatsApp’s default catalog simply doesn’t allow, from automated inventory control and UPI-enabled payments to bulk order management and even selling directly through Meta ads that redirect to WhatsApp. It’s like upgrading from a basic phone camera to a professional DSLR same idea, completely different experience relevant for businesses in India.
Businesses in Kerala that benefited from the Workshop
The WhatsApp Catalog Automation Workshop in Trivandrum showed real, practical impact for a variety of business sectors in Kerala. Here’s a glimpse of who walked away with the biggest wins:
- Supermarkets & Hypermarkets- Discovered how to cut down order chaos, recover abandoned carts, and keep customers updated with real-time offers.
- Restaurants, Cake Shops & Food Brands- Saw how effortless it can be to accept orders and collect payments directly within WhatsApp.
- Handloom, Handicraft & Jewellery Stores- Benefited from learning how to showcase unique products and build personal connections with customers online.
- Educational Institutions- Found new ways to manage inquiries, admissions, and fee collections — all without relying on manual processes.
- Healthcare Providers, Labs & Diagnostic Centres Realized how much smoother appointment bookings and payment confirmations can become.
- Automobile Dealers- Explored how to automate test drive bookings, send promotions, and manage leads faster.
- Coaches, Trainers & Agencies- Discovered how to scale services by automating course sales, consultations, and client communications.
Local Success Stories from Trivandrum
This wasn’t just theory. Several early adopters from Trivandrum shared how Picky Assist is already helping them grow. Businesses like Manackal Foods, Kunnil Hypermarket, BTree, Santini, Sama Plus Size, Nuts N Frutiz, and Kidomo have already adopted the software. These early movers are now on track to experience faster sales, fewer abandoned carts, and happier customers as WhatsApp Catalog Automation becomes part of their daily business.
The Future of Business in Kerala
The WhatsApp Catalog Automation Workshop in Trivandrum wasn’t just about launching software. It was about empowering local businesses to compete in a digital-first world without needing big budgets, complicated websites, or technical expertise. As the event; WhatsApp Catalog Automation Workshop in Trivandrum wrapped up, one thing was very clear: the future of business in Trivandrum runs through WhatsApp, and Picky Assist is leading the way. If you are a business owner in Kerala, this is your chance to sell smarter, not harder right inside WhatsApp.
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