Mitti Ka Swaad Generated ₹1.7 Lakh Revenue in 17 Days Through WhatsApp Automation
Client overview
Mitti Ka Swaad is a growing B2C food business operated by Rohit, focused on delivering freshly prepared, home-style meals directly to customers through a cloud kitchen-style model.
About Mitti Ka Swaad
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Location
Pune, Maharashtra -
Services
B2C food business -
Scale
Centralized & managed 500+ enquiries with automation -
Growth
Improved customer engagement and sales efficiency through centralized lead tracking
As customer enquiries and food orders started increasing, managing orders manually through WhatsApp became operationally challenging. Tracking available stock, responding to every enquiry instantly, and handling order coordination manually created inefficiencies that could affect customer experience and order accuracy. To streamline operations and improve order management, Mitti Ka Swaad implemented a customized WhatsApp commerce automation system powered by Picky Assist.
The challenge
As daily customer orders increased, the business began facing multiple operational bottlenecks:
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High volume of customer enquiries
Responding manually to every WhatsApp message made it difficult to maintain fast and consistent communication.
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Manual order handling
Managing food orders manually increased the chances of delays, confusion, and operational inefficiencies.
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Lack of real-time product availability
Customers could enquire about dishes that were already sold out, affecting customer satisfaction.
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Difficulty scaling without automatione
Managing growing order volumes without adding operational complexity became increasingly difficult.
The Picky Assist solution
Picky Assist implemented a customized WhatsApp commerce system that automated customer engagement, product browsing, order handling, and inventory management directly through WhatsApp.
Customized WhatsApp Chatbot
Every incoming customer message automatically triggered an instant welcome response, ensuring immediate engagement and reducing missed enquiries.
WhatsApp-Based Product Browsing
Customers could easily browse available dishes, check pricing, and view promotional offers directly within WhatsApp.
Automated Order Handling
Customers were able to place food orders seamlessly through WhatsApp without requiring manual coordination.
Real-Time Inventory Management
The system automatically updated stock availability after every successful order to prevent overbooking and stock conflicts.
Product Availability Control
Only available dishes were displayed to customers in real time, improving ordering accuracy and customer experience.
WhatsApp Commerce Integration
The complete ordering workflow was managed through Picky Assist’s WhatsApp commerce automation system.
Business impact
₹1.7 lakh revenue generated through the new WhatsApp number
Average amount received per daily sales reached ₹10,000
Increased direct customer orders without running paid advertisements
Faster customer engagement through automated instant replies
Reduced manual effort in managing enquiries and inventory
Before vs after snapshot
See the transformation in business processes
| Challenge |
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Customer Responses
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Product Browsing
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Order Processing
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Stock Availability
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| Before |
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Manual replies
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Manual sharing of menu details
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Manual order coordination
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Risk of overbooking
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| After |
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Automated instant responses
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Auto-WhatsApp product display
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WhatsApp automated ordering
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Automatic stock reduction system
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Ready to Automate Your Food Ordering and Customer Management?
If your food business still relies on manual WhatsApp order handling and inventory tracking, it’s time to simplify operations with automation.
