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Broadcaster means sending messages to mass people or groups either with personalized or general messages contents related to marketing, informational, transactional etc. Broadcaster eliminates the effort of sending messages one by one which save time. Business can segment their customers and broadcast messages with just few clicks.
There are many reasons why WhatsApp Broadcaster is more effective than any other communication medium. Lets go in deep why should businesses use WhatsApp Broadcaster
| Feature | SMS | ||
|---|---|---|---|
| Open & Read Ratio | 98% | 80% | 20% |
| CTR | 70% | 50% | 3% |
| Read Timings | 90% reads within 3 seconds | 70% reads within 5 minutes | 20% reads within 2 hours |
| Respond Time | 30 seconds | 90 seconds | 90 minutes |
| Response Ratio | 60% | 20% | 5% |
| Brand Recall | High | Moderate | Low |
| Sales Closure Chances | 60% | 30% | 5% |
| Rich Messaging | Yes | No | Limited (Video not supported) |
| Forwarding Chances | High | Moderate | Low |
| Customer Preference | 80% | 60% | 30% |
| Young Audience | 90% | 70% | 50% |
Increase customer engagement chances by 50% with Rich Media and Emoji messages.
Your brand visibility will increase by 20% and good content may be forwarded many times.
Right message at the right time increases the sales closure chance by 30%
50% cost-effective than any other available communication mediums.
Send Personalised / Dynamic messages using the attribute value stored in Social CRM or upload an excel sheet with your own personalize contents.
Hello {{name}} your pending billing amount is ${{123}} and last date to pay is {{date}}. Click the link to pay now {{link}}
Powerful Segmentation with tags, categories, subcategories , age, subscribed date , gender, city , pincode, and all data saved against a subscriber for sending the right message to the right segment of customers at right time.
Picky Assist supports WhatsApp Business, WhatsApp Personal & SMS so don't worry about your offline customers who are not using Whatsapp.
Send more messages in a minute by auto distributing the message loads with different numbers. Simply select multiple projects and rest our software will do.
Save custom data fields against each customers like Age, Country, Gender, DOB, Email, Address or any relevant informations which need to be stored for creating a segment list.
Upload excel, csv, txt files to send messages quickly.
Store Images, Videos, Audios, Documents in our media gallery and reuse in a click.
Save frequently used text messages as template and reuse with just a click.
In a click remove duplicate contacts from your uploaded list
Easily add or remove prefix to a mobile number.
Send messages even when you are away using the scheduler.
