WhatsApp Chatbots
Build Advanced Conversational WhatsApp Chatbots with our easy to use and scalable API’s or make use of our inbuilt Smart Replies powered by AI or use No Code Flow builder to automate your business communication through WhatsApp.
Join our daily live webinar and Q&A session to learn how to automate your business
Register NowScalable, Reliable & Affordable Fully Managed WhatsApp Official Messaging Solution, we take care Onboarding, Support, Integrations, Billing and fully managed services
Truly Reliable & Highly Scalable Official Messaging Solution
User your existing landline, toll-free or mobile number
250+ Through Put Per Second (TPS) with 99.5% Uptime
Supports all type of media files including contact, location
Get Delivery & Read* Reports and Configure Fall Backs
Start Conversation with Users using WhatsApp Approved Templates
Your number is Officaly Authorised by WhatsApp. Liberal Blocking
*Read receipt will not generate if users privacy is on
Beyond regular chat capabilities, WhatsApp offers a multitude of messaging types, enhancing businesses' abilities to interact intuitively with customers.
This variety in communication methods facilitates more engaging and personalized customer experiences.
The classic only text messages combined with emoji’s
The best way to visually represent your brand with Images
Tell the story in a much better way with Videos
Speed up the conversation with audio files
Provide instant quotation and invoices as attachments, supports wide range of formats
Let customers reach you quickly to your offices, exhibitions centre or any location.
Hassle free contact sharing with anyone
Add fun into the conversation with your own branded creative stickers
The one-stop complete business automation
solution for your business
Your Customer’s & Team United through a Unified Inbox Integrated Seamlessly with WhatsApp, Instagram & Facebook Messenger.
Read MoreKeep your Business Open 24 x 7 With our Artificial Intelligence (AI) & Machine Learning (ML) Chatbots. Seamless Integration with ChatGPT
Read MoreSend Personalised WhatsApp & Emai at Scale, Upload From Excel Sheet, Segmentation, and much more.
Read MoreConvert Prospect to Customers by engaging them through a series of automated WhatsApp & Email messages at the right time.
Read MoreBuild a complex chatbot and workflow with our no-code drag-and-drop flow builder to automate most of your repetitive tasks.
Read MoreExperience the industry's first self-driven CRM, eliminating the need for your employees to input data and integrating effortlessly with all data sources.
Read MoreConnect Picky Assist & WhatsApp with 5000+ App. Multiple Steps, Filters, Delay, Formatter & Actions.
Read MoreWe know there are competitors in the market and winning the customer’s heart is possible only by answering “Why Picky Assist?” below are the answers for you;
Picky Assist is an WhatsApp Approved ISV (Independent Software Vendor) working directly with multiple BSP (Business Solution Provider) to onboard business across the world as per the terms of services and commerce policy of WhatsApp
One of our unique feature “Delete Forever” ensures best in class data security which deletes all messages including media files after a specified period or instantly as per your requirements from all our servers.
Our “On Demand Scalability” ensures processing high volume of messages in a scalable manner with WhatsApp Multi Connect & High Availability Architecture. Extra Charges Applies Read More
Nobody offers wider integration than us, our Native & Seamless Integration to 5+ popular application and 5000+ app integration via Zapier / Make / Pabbly Connect or virtually integrate anywhere through our Connector or build a custom integration using our API & Webhooks.
Get started with our Instant onboarding, Please note that immediate onboarding isn't guaranteed in all instances, as it can vary depending on the nature of your business and the readiness of documents required by WhatsApp.
Unlike many other providers who force you to buy a new number or allocate a random number we allow you to bring your own number from any country, you can use your existing WhatsApp Personal or Business number or even a Landline number.
Understand what all are the requirements and eligibility to get started with WhatsApp Official Account
WhatsApp classifies the messages into 4 categories and businesses need to select the appropriate category while sending messages via WhatsApp Official solution
User-initiated messages refer to the messages sent by a user to a business, which in turn open a service conversation session lasting 24 hours. A session commences when a user sends a message to your number and continues for 24 hours from the time of the last message received from that particular user. This means the session timer resets with each new message received from the user. During an active user session, you can send any type of message, including those related to marketing, promotions, media, contact, location, and more. When a business responds to user-initiated messages, the conversation is classified as a "Service Conversation"
When the 24-hour session expires, or if a business wishes to initiate a message, Template Messages must be used. These are pre-approved by WhatsApp and are used to send outbound messages. These messages are classified under Utility Conversations, Authentication, and Marketing. Businesses must select the appropriate category when sending business-initiated messages
Facilitate a specific, agreed-upon request or transaction or update to a customer about an ongoing transaction, including post-purchase notifications and recurring billing statements
Enable businesses to authenticate users with one-time passcodes, potentially at multiple steps in the login process (e.g., account verification, account recovery, integrity challenges)
Include promotions or offers, informational updates, or invitations for customers to respond/take action. Any conversation that does not qualify as utility or authentication is a marketing conversation.
WhatsApp templates are used to initiate a conversation with users when there is no 24-hour service conversation window available or when the business needs to proactively send messages.
There are three types of template categories that you need to select while requesting a template from WhatsApp:
This category facilitates a specific, agreed-upon request, transaction, or update to a customer about an ongoing transaction, including post-purchase notifications and recurring billing statements.
This category enables businesses to authenticate users with one-time passcodes, potentially at multiple steps in the login process (e.g., account verification, account recovery, integrity challenges).
This category includes promotions or offers, informational updates, or invitations for customers to respond or take action. Any conversation that does not qualify as utility or authentication is considered a marketing conversation.
WhatsApp charges you based on the template category and the destination phone number's country code. Each template has different charges that vary according to the recipient's country to whom you are sending template messages.
WhatsApp charges businesses per conversation, not per message. This means when you send a Marketing message, the first message will be charged as per the marketing template and user country price. This opens a Marketing Conversation that is valid for 24 hours from the first message sent time. If you are sending more messages to this user in the same template category, you won't be billed till 24 hours.
WhatsApp supports almost all languages for templates, and you will have the option to select the language when requesting through our platform or API. See all Supported Languages
All templates are reviewed by the WhatsApp team to ensure the contents and category selection are as per their policy. A template can take between 2 hours and 2 days to get approved.
A dynamic variable is an important part of the templates. It allows you to pass dynamic content to the message. While requesting message templates, you can specify the dynamic variable like {{1}}, {{2}}.
For example: "Your One Time Password (OTP) to {{1}} is {{2}}". In the above template, you can replace {{1}} and {{2}} with your own value when sending the message.
WhatsApp has template-wise quality checking and scoring. Each template has a quality score based on how users respond to the messages, like spam reports, blocking, etc. If the quality goes below a specific limit, WhatsApp will first block the capabilities of using that template and later put restrictions on the number for sending messages or downgrade the message-sending tiers.
WhatsApp doesn't support all messaging formats in templates, for example, sending a file, and sharing a location is not supported. Below are the supported message formats that can be used in a template:
Text, Image, Video, PDF, 3 Buttons, 2 Call to Actions (Open Website, Call).When using the WhatsApp Official Business solution, you can't just type and send messages freely. There are certain rules you must adhere to while sending messages, which are detailed below:
Conversation Category | Restriction | Supported Message Formats | Conversation Validity |
---|
To Reply an Incoming Message | Service | No restrictions, free hand messages can be sent and support sending all formats of messages during this window | All | 24 hours |
---|---|---|---|---|
To Send Utility / Transactional Messages | Utility | Only pre-approved templates can be sent | Image, Video, PDF, Text, Quick Reply buttons & Call To Action buttons. | 24 hours |
To Send an OTP | Authentication | Only pre-approved templates can be sent, Only Text with One button is supported | Text, One Button | 24 hours |
To Send Marketing/Promotional Messages | Marketing | Only pre-approved templates can be sent. | Image, Video, PDF, Text, Quick Reply buttons & Call To Action buttons. | 24 hours |
WhatsApp charges businesses for each conversation, with the cost determined by the category of the message and the country of the recipient.
Conversation charges will be based on the template category. When a template is delivered, it opens a new conversation of that category and incurs the charge of that conversation category, unless the template is delivered during an open conversation of that category. For example, if a utility conversation is open and a marketing template is delivered within that open conversation, a new, separate marketing conversation is opened and a marketing conversation charge is initiated.
However, sending multiple templates of the same category within an open conversation will not incur additional charges. For example, a business can send multiple utility templates in an open utility conversation with no additional charges.
Service conversations will still only be initiated when no other conversation window is open and a business responds to a user with a free-form message within the 24-hour customer service window. If a business replies to a user with a template message or sends a template message in an open service conversation, this opens a new conversation based on the template category.
The exception to this is free entry point conversations. During the free window, businesses can send multiple templates of different categories, and no new conversation will be opened.
Charges for conversations are based on the user’s country code. A user here is defined as the customer that your business is communicating with. Rates for business-initiated and user-initiated conversations vary by country or region.
Any time a template message is delivered, it will result in a conversation charge unless it is sent in a conversation of the same category. For example, if a utility template is delivered during a service conversation, it will open a separate utility conversation open for 24 hours from the time the utility template is delivered.
If a utility template is delivered during an open utility conversation, it will not open a new utility conversation or create a new charge. Below are several examples to illustrate how conversation charges work.
A service conversation is opened at 9:31 when a business response to a customer message is delivered. A marketing template is delivered while this service conversation is still open at 4:30. This opens a separate marketing conversation.
The result is one charge for a service conversation and one charge for a marketing conversation.A marketing conversation is opened at 3:40 when a marketing template message is delivered. Later, with the marketing conversation still open, a utility template is delivered at 6:00. This opens a separate utility conversation.
The result is one charge for a marketing conversation and one charge for a utility conversation.A utility conversation is opened at 9:00 when a utility template message is delivered. Later, with the utility conversation still open, another utility template message is delivered at 11:00. There is no new conversation charge because the template category used within the open conversation window did not change.
The result is one utility conversation charge.A template that includes content that is both utility and marketing based on the template
guidelines is delivered at 11:59. Whenever marketing content is identified in a template, the template will be categorized as marketing.
WhatsApp offers 1000 free service conversations each month for each account, which are shared among all connected phone numbers. Therefore, if your business primarily focuses on customer service or responds to user-initiated messages within a 24-hour window, billing will only commence after the first 1000 conversations.
Upon registering a new number with WhatsApp, you won't be able to send millions of messages immediately. You'll need to go through a warm-up process, as outlined in the tiers below:
Messaging limits determine the maximum number of business-initiated conversations you can initiate using each of your phone numbers in a rolling 24-hour period. Business phone numbers with a connected status and approved display name can initiate conversations with the following number of unique customers in a rolling 24-hour period:
Each time you initiate a new conversation with a unique customer WhatsApp will determine if your limit should be increased. This determination is based on the following criteria:
Each time you initiate a new conversation with a unique customer WhatsApp will check your phone number quality rating. If the rating has been Low for the last 7 days, WhatsApp will immediately decrease your messaging limit by one level.
Your quality rating is based on how messages have been received by recipients over the past seven days and are weighted by recency. It is determined by a combination of quality signals from conversations between businesses and users. Examples include user feedback signals like blocks, reports, and the reasons users provide when they block a business.
Please review the Picky Assist Monthly Plans and the applicable WhatsApp conversation charges per country for businesses sending messages via an Official WhatsApp Account. Picky Assist charges are fixed, while WhatsApp conversation charges vary based on usage, as detailed below:
*The above prices are effective from February 1st 2022 onwards applicable for all existing and new WhatsApp Official Customers.
Charges in other currencies than USD shown here are only for reference and you will be billed as per the charges mentioned in USD (United States Dollar) 1000 Free Service Conversations are not included in the above price calculation.
Understand all about Display Name for business and verified green badge tick terms
The WhatsApp Business display name is your business name that customers see on your WhatsApp Business profile. Display names should be related to your business and must not violate WhatsApp Commerce and Business policies. In addition, the display name must comply with WhatsApp display name guidelines to send messages using the WhatsApp Business Platform or to qualify for the WhatsApp official Business Account.
If your business desires to have a WhatsApp Verified Green Tick, it must be considered a notable business. A notable business is a well-known business that has a substantial presence in news articles from publications with sizable audiences. WhatsApp official Business Accounts are issued for phone numbers. With the same phone number, you can use the current or a new business name to apply for the WhatsApp official Business Account.
*Both Display Name & WhatsApp Verified Green Tick is subjected to approval from WhatsApp & BSP or ISVs don’t have any role
According to WhatsApp's policy, businesses are required to obtain consent from users before sending business-initiated messages. This consent can be acquired in various ways, as detailed here:
Businesses must follow the below requirements when obtaining opt-in:
As long as the opt-in method meets the above requirements, it will be policy compliant.
The following are examples of supported opt-in methods:
If you're thinking of using WhatsApp as a tool for lead generation to reach out to customers, it's important to be mindful of your approach. WhatsApp may lower your number's quality rating and gradually restrict or even block your number from sending and receiving messages if it's used improperly.
It’s easy to get started with a WhatsApp Official account if you met the
above requirements and agree to the Picky Assist Plans & WhatsApp Conversations-based charges
If you feel that your business can't adhere to these compliances, is not eligible to get started with WhatsApp's Official solution, or can't afford the conversation charges, don't worry. You can try our WhatsApp Web Automation solution.
Please note that this is not recommended for high-volume messaging, enterprises, or businesses that send time-sensitive messages at scale, among others.